MBX Biosciences Site Refresh
Brief:
With MBX Biosciences at a pivotal moment in their history, my team was asked to help redefine the MBX brand and bring their story to life. We needed to revitalize their site with fresher language and imagery that highlighted their growth as an organization while celebrating their steadfastness and tenacity.
Execution:
We audited the prior site, analyzing what was and wasn’t working. We extracted the client’s core values and innovated throughout the site’s redesign. More specifically, imagery was carefully chosen to convey a sense of diversity and togetherness.
Similarly, I revamped the Careers page and other areas of the site to be reflective of the organization’s mission-driven and inclusive culture.
The Pipeline page was also reconstructed from top to bottom, highlighting the transformational science being employed to assist patients with hypoparathyroidism and post-bariatric hypoglycemia.
Our redesign was successful in bringing to life everything that makes MBX innovative, exciting, and cutting edge, while still maintaining their commitment to their longstanding core values.
VIEW FULL SITE HERE: MBX Biosciences